Grow your market in health tech: approaches that work

Strategies & campaigns to drive your growth

Engage Highland to fuel your pipeline, generate leads, and gain traction with new customers and prospects with services designed for growth.

Targeted events: Direct to trusts

Take your solution direct to the trusts that need it. Engage staff from board to ward, through targeted events. 

Sales acceleration

Draw on our dedicated health tech sales acceleration team. From lead generation to appointment setting – we open doors.

Webinars and roundtables

Align your company and solutions with key drivers and influencers through focussed webinars attended exclusively by the people you need to reach.  

Market opportunity scanning

Let our teams pay attention to market developments for you. Access our insights, and unearth viable opportunities for your solutions. 

Market research and targeting

Our health tech specialists can examine data and insights to develop meaningful contact profiles and a reachable target audience for you.

Account based marketing

Target the specific influencers and decision makers you need to reach, with focussed content to encourage action.

Partnership development

Build your ecosystem with the help of Highland’s extensive health tech network. Complement your services to build complete solutions needed.

Selling tech in healthcare: helping you find the right approach

Client success

Highland has decades of experience delivering results that matter for health tech providers. 

Overcoming NHS market entry challenges: Parsek’s inspiring journey

Success story spotlight

Janez Bensa, chief executive of An Open Line Group company, Parsek, discusses market entry challenges that international firms face in working with the NHS and how an expert marketing, PR and sales acceleration company can help to address them. Tell

Market opportunity scanningMarket research and targetingPartnership developmentPR and media campaignsSales accelerationTargeted eventsWebinars and roundtables

End-to-end product launch against the clock

Overcoming NHS market entry challenges: Parsek’s inspiring journey

Talking PR with Katy Brooks from Orion Health

NHS & public sector sales acceleration success for mobile applications solutions provider

How Highland helped ANCILE Solutions to break into the UK health tech market

Let's build your success together

Highland’s specialists are ready to help you move through the complex health and care system. From market entry to scaling strategies, we combine sector expertise with creative solutions.

Want the complete playbook?

Download our full breakdown to discover all twelve critical changes in the Medium Term Planning Framework, including specific NHS organisational changes, investment conditions, and protected service areas.

You’ll understand exactly how productivity metrics will be measured, which vendors are best positioned to win, and the timeline changes that affect your planning.

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