Strategies & campaigns to drive your growth
Engage Highland to fuel your pipeline, generate leads, and gain traction with new customers and prospects with services designed for growth.
Targeted events: Direct to trusts
Take your solution direct to the trusts that need it. Engage staff from board to ward, through targeted events.
Sales acceleration
Draw on our dedicated health tech sales acceleration team. From lead generation to appointment setting – we open doors.
Webinars and roundtables
Align your company and solutions with key drivers and influencers through focussed webinars attended exclusively by the people you need to reach.
Market opportunity scanning
Let our teams pay attention to market developments for you. Access our insights, and unearth viable opportunities for your solutions.
Market research and targeting
Our health tech specialists can examine data and insights to develop meaningful contact profiles and a reachable target audience for you.
Account based marketing
Target the specific influencers and decision makers you need to reach, with focussed content to encourage action.
Partnership development
Build your ecosystem with the help of Highland’s extensive health tech network. Complement your services to build complete solutions needed.
Selling tech in healthcare: helping you find the right approach
Need help at a different stage?
More services to find your opportunity and convince your audiences
Find your market
Use strategic insight to uncover the right opportunities.
Market opportunity scanning
Product and brand launch
Strategies
Positioning
Research
Convince your audience
Engage stakeholders, condition the market, and shape perceptions with precision.
Messaging
Thought leadership
Brand building
PR and media campaigns
Case studies
Crisis communications
Design
Film and video
Website development
Social media
Public affairs
Webinars and roundtables
Client success
Highland has decades of experience delivering results that matter for health tech providers.
Success story spotlight
The brief As part of a long and ongoing relationship with IMS MAXIMS, an electronic patient record (EPR) and patient administration system (PAS) provider, Highland was asked to assist in the launch of openMAXIMS, an open source version of the